Thursday, 18 November 2010

Coursework 1 - Individual Report - Feedback from other Applications

Feedback:
Feedback from customers purchasing Iphone applications and using them for their customer convenience provide us with information that can help create better applications.
One customer states that ‘It would be nice to see which car parks are fitted with height or width barriers, which ones are long stay (24hrs) & whether open air or multistory for large vehicles such as motor homes’. Another would like to see these applications to filter the information being showed and to only show car parks with parent and toddler spaces, disabled spaces, safer parking awards or accept credit cards.
Research gained through the internet (news.cnet.com) informs us that just 30 percent of people who buy an Iphone application actually use it the day after it was purchased, according to Pinch Media, which analysed over 30 million downloads from Apple's App Store. The numbers plunge from there. After 20 days less than 5 percent of those who downloaded an application are actively using it. Now it's clear that seven months, 15,000 applications, and 500 million downloads later, things haven't changed. App Store activity continues to be huge; Apple has made the App Store the centrepiece of its IPhone marketing over the last few months, highlighting the breadth and depth of applications that are available on the App Store for business and entertainment. But if most people don't find IPhone applications very compelling, does it matter how many exist? It's enough to wonder if the App Store is starting to get a bit saturated. Although, developers are still making plenty of money from the other 90 percent - people are very willing to try new IPhone applications, meaning that building a better mousetrap is still a very viable business model for the world of mobile computing.
From studying these available applications and customer criticism I can create an application that will fulfill the needs of the customers.  

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